RECENT WORKAssassin’s Creed Franchise Portal
Ubisoft has released 14 Assassin's Creed titles since it's debut in 2007, and I've launched digital experiences for many of them. But in 2024, I spearheaded their first-ever franchise website. It's a central portal for all things AC: games, news, merchandise, and more.
This was a huge undertaking involving an extensive research and briefing phase, wireframing, design, content strategy and the migration of hundreds of existing pages.
For Ubisoft, it aggregates an enormous audience spread across different titles and funnels them into a single destination that is scalable and easy to maintain, and will serve the brand for years to come.
For fans, it offers everything in one spot to easily explore the latest updates, dive into the vast game catalog, and stay connected to the AC universe.
Client
Ubisoft
Launch Date
03/14/2024
Check it out at
assassinscreed.com
NFL Primetime Fantasy Announce Website
Web Personalization Products
Throughout my time as a web producer at Ubisoft, I have championed web personalization products. I believe it is essential to demonstrate to returning and logged-in visitors that we recognize them and provide the most optimized user experience and journey.
By tailoring the content on Ubisoft.com (based on user profiles) we can enhance their engagement and satisfaction. I led the development and implementation of this personalized web experience, ensuring it was accessible for any producer on my team.
I take great pride in the success and impact of this product.
Client
Ubisoft
Launch Date
02/02/2021
Check it out at
ubisoft.com
For free-to-play games, we must maximize existing web components while still offering a unique, branded web experience that serves specialized needs. This was a huge undertaking involving an extensive research and briefing phase, wireframing, design, content strategy and the migration of hundreds of existing pages.
When NFL Primetime Fantasy was announced, there was a call for beta registrants, a legal requirement to list NFL players in the game, and a need to follow all licensor guidelines.
I successfully fulfilled all these requirements, launching on time and without incurring any additional costs to the company.
Client
Ubisoft
Launch Date
08/01/2024
Check it out at
primetimefantasy.com
RECENT WORKAssassin’s Creed Franchise Portal
Ubisoft has released 14 Assassin's Creed titles since it's debut in 2007, and I've launched digital experiences for many of them. But in 2024, I spearheaded their first-ever franchise website. It's a central portal for all things AC: games, news, merchandise, and more.
This was a huge undertaking involving an extensive research and briefing phase, wireframing, design, content strategy and the migration of hundreds of existing pages.
For Ubisoft, it aggregates an enormous audience spread across different titles and funnels them into a single destination that is scalable and easy to maintain, and will serve the brand for years to come.
For fans, it offers everything in one spot to easily explore the latest updates, dive into the vast game catalog, and stay connected to the AC universe.
Client
Ubisoft
Launch Date
03/14/2024
Check it out at
assassinscreed.com
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